Enterprise Industries

Vertical market coverage

By working across 22 major industries, Pivotal iQ’s research methodology is fully integrated and comprehensive, giving a robust view of each market. The model analyses 22 major markets in line with NAICS classification of businesses.

List of major markets covered (Updated as of 3 January 2017):

Agriculture, Forestry and Fishing
  • Animal Production and Aquaculture
  • Crop Production
  • Fishing, Hunting and Trapping
  • Forestry and Logging
  • Support Activities for Agriculture and Forestry
Banking and Financial Services
  • Credit Intermediation and Related Activities
  • Funds, Trusts, and Other Financial Vehicles
  • Lessors of Non-financial Intangible Assets (except Copyrighted Works)
  • Monetary Authorities-Central Bank
  • Securities, Commodity Contracts, and Other Financial Investments and Related Activities
Computer and Electronic Product Manufacturing
  • Computer and Electronic Product Manufacturing
  • Electronic Computer Manufacturing
  • Computer Storage Device Manufacturing
  • Computer Terminal and Other Computer Peripheral Equipment Manufacturing
  • Blank Magnetic and Optical Recording Media Manufacturing
  • Printed Circuit Assembly (Electronic Assembly) Manufacturing
  • Other Measuring and Controlling Device Manufacturing
  • Audio and Video Equipment Manufacturing
  • Software and Other Prerecorded Compact Disc, Tape, and Record Reproducing
Construction and Real Estate
  • Construction of Buildings
  • Heavy and Civil Engineering Construction
  • Real Estate
  • Specialty Trade Contractors
  • Waste Management and Remediation Services
Educational Services
  • Schools, Colleges and universities
  • Libraries and Archives
  • Other Technical and Trade Schools
  • Computer Training
  • Business and Secretarial Schools
  • Apprenticeship Training
  • Educational Support Services
  • Fine Arts Schools
  • Automobile Driving Schools
  • Sports and Recreation Instruction
  • Language Schools
  • Professional and Management Development Training
Healthcare and Social Assistance
  • Ambulatory Health Care Services
  • Hospitals
  • Justice, Public Order, and Safety Activities
  • Nursing and Residential Care Facilities
  • Religious, Grant-making, Civic, Professional, and Similar Organizations
  • Social Assistance
Industry Associations
  • Administrative and Support Services
  • Executive, Legislative, and Other General Government Support
  • Religious, Grant-making, Civic, Professional, and Similar Organizations
Insurance
  • Funds, Trusts, and Other Financial Vehicles
  • Insurance Carriers and Related Activities
  • Securities, Commodity Contracts, and Other Financial Investments and Related Activities
Manufacturing
  • Apparel Manufacturing
  • Beverage and Tobacco Product Manufacturing
  • Chemical Manufacturing
  • Computer and Electronic Product Manufacturing
  • Electrical Equipment, Appliance, and Component Manufacturing
  • Fabricated Metal Product Manufacturing
  • Food Manufacturing
  • Furniture and Related Product Manufacturing
  • Leather and Allied Product Manufacturing
  • Machinery Manufacturing
  • Miscellaneous Manufacturing
  • Nonmetallic Mineral Product Manufacturing
  • Paper Manufacturing
  • Plastics and Rubber Products Manufacturing
  • Primary Metal Manufacturing
  • Printing and Related Support Activities
  • Textile Mills
  • Transportation Equipment Manufacturing
Media and Entertainment
  • Amusement, Gambling, and Recreation Industries
  • Broadcasting (except Internet)
  • Motion Picture and Sound Recording Industries
  • Museums, Historical Sites, and Similar Institutions
  • Other Information Services
  • Performing Arts, Spectator Sports, and Related Industries
  • Publishing Industries (except Internet)
Mining and Natural Resources
  • Heavy and Civil Engineering Construction
  • Mining (except Oil and Gas)
  • Nonmetallic Mineral Product Manufacturing
  • Oil and Gas Extraction
  • Specialty Trade Contractors
  • Support Activities for Mining
Pharmaceuticals and Chemicals Manufacturing
  • Chemical Manufacturing
  • Petroleum and Coal Products Manufacturing
  • Primary Metal Manufacturing
Professional, Scientific and Technical Services
  • Administrative and Support Services
  • Data Processing, Hosting, and Related Services
  • Educational Services
  • Other Information Services
  • Performing Arts, Spectator Sports, and Related Industries
  • Personal and Laundry Services
  • Professional, Scientific, and Technical Services
  • Publishing Industries (except Internet)
  • Rental and Leasing Services
Public Administration
  • Administration of Economic Programs
  • Administration of Environmental Quality Programs
  • Administration of Housing Programs, Urban Planning and Community Development
  • Administration of Human Resource Programs
  • Executive, Legislative and Other General Government Support
  • Justice, Public Order and Safety Activities
  • National Security and International Affairs
  • Space Research and Technology
Retail Trade
  • Building Material and Garden Equipment and Supplies Dealers
  • Clothing and Clothing Accessories Stores
  • Electronics and Appliance Stores
  • Food and Beverage Stores
  • Food Services and Drinking Places
  • Furniture and Home Furnishings Stores
  • Gasoline Stations
  • General Merchandise Stores
  • Health and Personal Care Stores
  • Miscellaneous Store Retailers
  • Motor Vehicle and Parts Dealers
  • Nonstore Retailers
  • Sporting Goods, Hobby, Musical Instrument, and Book Stores
Service Industry
  • Administrative and Support Services
  • Building Material and Garden Equipment and Supplies Dealers
  • Clothing and Clothing Accessories Stores
  • Educational Services
  • Electrical Equipment, Appliance, and Component Manufacturing
  • Electronics and Appliance Stores
  • Furniture and Home Furnishings Stores
  • Miscellaneous Manufacturing
  • Performing Arts, Spectator Sports, and Related Industries
  • Personal and Laundry Services
  • Plastics and Rubber Products Manufacturing
  • Printing and Related Support Activities
  • Private Households
  • Professional, Scientific, and Technical Services
  • Rental and Leasing Services
  • Repair and Maintenance
  • Specialty Trade Contractors
  • Sporting Goods, Hobby, Musical Instrument, and Book Stores
  • Support Activities for Agriculture and Forestry
  • Support Activities for Transportation
  • Waste Management and Remediation Services
Telecommunications
  • Wireless Telecommunications Carriers (except Satellite)
  • Telecommunications Resellers
  • Wired Telecommunications Carriers
  • All Other Telecommunications
  • Satellite Telecommunications
Transportation and Warehousing
  • Administrative and Support Services
  • Air Transportation
  • Couriers and Messengers
  • Pipeline Transportation
  • Postal Service
  • Professional, Scientific, and Technical Services
  • Rental and Leasing Services
  • Repair and Maintenance
  • Support Activities for Transportation
  • Truck Transportation
  • Warehousing and Storage
  • Waste Management and Remediation Services
  • Water Transportation
Travel and Tourism
  • Accommodation
  • Administrative and Support Services
  • Air Transportation
  • Rail Transportation
  • Scenic and Sightseeing Transportation
  • Transit and Ground Passenger Transportation
Utilities
  • Electric Power Generation and Distribution
  • Fossil Fuel Electric Power Generation and Distribution
  • Hydroelectric Power Generation and Distribution
  • Nuclear Electric Power Generation and Distribution
  • Solar Electric Power Generation and Distribution
  • Natural Gas Distribution
  • Sewage Treatment Facilities
  • Water Supply and Irrigation Systems
Wholesale Trade
  • Beverage and Tobacco Product Manufacturing
  • Building Material and Garden Equipment and Supplies Dealers
  • Clothing and Clothing Accessories Stores
  • Electronics and Appliance Stores
  • Food and Beverage Stores
  • Furniture and Home Furnishings StoresHealth and Personal Care Stores
  • Merchant Wholesalers, Durable Goods
  • Merchant Wholesalers, Nondurable Goods
  • Miscellaneous Store Retailers
  • Motor Vehicle and Parts Dealers
  • Non-store Retailers
  • Professional, Scientific, and Technical Services
  • Sporting Goods, Hobby, Musical Instrument, and Book Stores
  • Wholesale Electronic Markets and Agents and Brokers
Others
  • Management of Companies and Enterprises
  • Professional, Scientific and Technical Services
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